Engineering Practice Lead Pitch
Rick Whalley
Problem: Dichotomy of AI Adoption
- AI speeds up delivery but requires deep technical skills to catch subtle errors—skills we risk losing.
- Generally we bill time not outcomes
- How do we get our people using AI on client projects?
Solutions: Dichotomy of AI Adoption
- Reframe the narrative: we're not choosing between AI and traditional engineering.
- Protect and develop the senior engineers who provide that quality backstop.
- Build this into how we assess and develop talent: not "can you use AI tooling" but "can you catch when
it's wrong and fix it."
- Encourage AI clauses on fall forward work
Problem: Account Pipeline and Lifecycle
- We lack a technical lens into account performance
- Are accounts being appropriately supported with growth in mind?
- Talent is fragmented across accounts; we rely on who's visible, not who's best.
- How do we access new and interesting work?
Solutions: Account Pipeline and Lifecycle
- Informal EPL <-> account catchups
- Alternate routes for recognition via people leads
- Better understanding of the sales pipeline from an engineering lens
- Build and nurture bid skills in the region